Description
FLUF Connect links your WooCommerce store to FLUF.io, so the products you already manage in WordPress can be listed on every major resale and consumer marketplace — without manual re-entry, spreadsheet exports, or duplicate inventory.
Supported destinations include:
- Depop
- eBay
- Etsy
- Vinted
- Facebook Marketplace
- Whatnot
- Poshmark
- Vestiaire Collective
- Yaga, Wallapop, Gumtree, Temu, and more
When a product sells on any connected channel, FLUF automatically updates your WooCommerce stock and the listings on every other channel. When an order arrives, it appears in your unified FLUF Connect dashboard alongside your WooCommerce orders.
How it works
This plugin is a thin client. It does three things:
- Authorize your FLUF.io account via a secure OAuth-style handshake.
- Issue a read/write WooCommerce REST API key, scoped to the FLUF Connect integration, so FLUF can read your products and orders.
- Register WooCommerce webhooks so FLUF reacts to your inventory and order changes in real time.
All listing, sync, image processing, category mapping, and channel-specific logic runs on FLUF’s servers. This plugin contains no proprietary business logic — by design.
What you get
- One connection — list to every marketplace from one dashboard.
- Inventory parity across channels: a sale on Depop drops your WC stock automatically.
- Unified orders feed inside FLUF Connect, alongside Shopify, eBay, Etsy, and Vinted orders.
- Channel-specific category and condition mapping handled for you.
- No more duplicate listings or oversold items.
Requirements
- WordPress 6.0 or later
- WooCommerce 7.0 or later
- PHP 7.4 or later
- An HTTPS site (we will not connect over plain HTTP — your WooCommerce REST credentials must travel encrypted)
- A FLUF.io account (plans start at £19/month — there is no free tier)
Privacy
This plugin does not “phone home” before you click Connect.
When you click Connect, the plugin:
- Sends your site URL to fluf.io as part of the handshake (so FLUF knows which site to talk to).
- Issues a WooCommerce REST API key locally and posts it to fluf.io over HTTPS.
- Registers WooCommerce webhooks pointing at fluf.io.
When you click Disconnect (or uninstall the plugin), all of the above are reversed: the API key is deleted from your store, the webhooks are removed, and fluf.io is told to drop your stored credentials.
Service documentation
FLUF Connect is a client for the FLUF.io service. By connecting your store, you agree to:
- FLUF.io Terms of Service — what you and FLUF agree to.
- FLUF.io Privacy Policy — what data FLUF stores and processes, and your rights.
- FLUF.io Pricing — current plans and what they include.
Screenshots

The FLUF Connect setup screen: a pre-flight readiness check confirms your store is ready, then one click starts the secure handshake — no credentials typed into forms or email. 
Your unified FLUF Connect dashboard: sales, orders, revenue and sync activity across every connected marketplace, all in one place.
Installation
- Install the plugin via Plugins Add New Search “FLUF Connect” (or upload the .zip).
- Activate the plugin.
- Go to WooCommerce FLUF Connect in your WordPress admin.
- Click Connect to FLUF and authorize on fluf.io.
- You’ll be redirected back to your WordPress admin with a confirmation that the connection is live.
- Open the FLUF Connect dashboard to pick which channels you want to list to.
FAQ
-
Does this slow down my WordPress site?
-
No. The plugin is dormant unless you’re actively interacting with the settings page. All listing and sync work happens on FLUF’s servers; the only traffic on your site is occasional WooCommerce REST API reads (the same API your other plugins use).
-
What happens if I deactivate the plugin?
-
The API key and webhooks stay in place — reactivating the plugin restores everything. To fully revoke FLUF’s access, click Disconnect before deactivating, or simply uninstall the plugin (uninstalling cleans up everything automatically).
-
Can I use this without WooCommerce?
-
No. FLUF Connect crosslists WooCommerce products specifically. If you sell from a non-WooCommerce WordPress site, please reach out via fluf.io/support.
-
Does it support variable products / variants?
-
Yes. Each variation (e.g. size S/M/L of a T-shirt) is treated as its own listable item on destination channels.
-
Is there a free plan?
-
No. FLUF Connect plans start at £19/month (Growth — 500 products). There is no free tier or trial; pricing details are at fluf.io/pricing.
-
Is the plugin open-source?
-
Yes — it’s licensed GPL-2.0-or-later, as required by WordPress.org.
Reviews
There are no reviews for this plugin.
Contributors & Developers
“FLUF Connect – Multichannel Crosslisting for WooCommerce” is open source software. The following people have contributed to this plugin.
ContributorsTranslate “FLUF Connect – Multichannel Crosslisting for WooCommerce” into your language.
Interested in development?
Browse the code, check out the SVN repository, or subscribe to the development log by RSS.
Change log
1.0.2
- More reliable connection when the plugin runs on the same host as the FLUF service — skips an unnecessary self-loopback REST probe that some CDNs blocked.
- Clearer error messages when the connection handshake fails, so it’s obvious what to retry.
1.0.1
- More robust connection completion: the handshake now finalizes even if the
actionparameter is stripped from the return URL by a CDN or server rewrite rule (the security nonce is still verified, so this is no less safe). - Tidied the connection screen copy and call-to-action styling.
1.0.0
- Initial release: OAuth-style handshake with FLUF.io, WooCommerce REST API key issuance, automatic webhook registration, clean disconnect/uninstall.
